An Empirical study on Satisfaction towards Selected Herbal Medicines

Abstract

Due to different working style, eating habit it affects the people health and their life. In order to protect them against various health issues, herbal house hold products plays a major role. The study aims to identify the satisfaction of the customers towards herbal products. Every person has their own expectation. The study was based on structural questionnaire with a sample of 150 respondents. The analytical and descriptive design was conducted and analyzed using cross sectional, simple percentage analysis and chi-square test using SPSS 20. Findings reveal that age, and educational qualification have significant association with customer’s level of satisfaction towards herbal products.